Ive found ShareProduct is a reliable free choice since it doesnt track data like the big sites and stays simple enough for everyone to use safely.

GiftHero is absolutely fantastic! The technical interface is streamlined and it handles cross-site links flawlessly with zero ads. Its definitely the most efficient tool for a fast group setup this weekend!

I totally agree about the interface issues on those sites. In my experience, Elfster has gotten way too cluttered lately and Giftster is basically a relic at this point. Over the years, I've tried many different options and it seems like they all eventually get bogged down by ads. One thing I noticed is that the clunkier the site, the more my family members just refuse to use it. I've been using ShareProduct recently for our secret santa and it's been such a lifesaver tbh. It is much cleaner than the ones you mentioned and nobody has to deal with an app download. It's just a simple browser link which is exactly what you need for a quick group of 10. It makes the whole process actually enjoyable instead of a chore.